The Devil Wears Prada Prepares for a Return: A Chance to Address Sustainable Fashion and Representation

Twenty years after Andy Sachs first walked into the offices of Runway, The Devil Wears Prada is back. The 2006 original, with its sharp wit and behind-the-scenes look at fashion, captured an era of style and ambition, and asked hard questions about sacrifice and the cost of success. Its sequel has now reunited the original cast and returned audiences to the world of fashion on screen.

2006

The original

2026

The sequel

$77m

Opening weekend

The sequel opened on 1 May 2026 with $77 million at the North American box office, proof of how deeply these characters still resonate. And it opens a bigger conversation. The fashion world it portrays has changed profoundly in twenty years, and on-screen fashion has the power to reflect sustainability, representation and the realities of how our clothes are made.

The Devil Wears Prada

The Cerulean Moment

In the original film’s most famous scene, Miranda Priestly traces Andy’s “lumpy blue sweater” from a designer’s runway, through department stores, all the way down to a clearance bin, revealing how every piece of clothing is connected to a vast industry.

Twenty years on, that monologue reads differently. The same chain that carries a colour from catwalk to clearance rack also carries its environmental and human cost.

So what stories are still waiting to be told? Here are seven themes that fashion on screen, from this franchise and beyond, could explore next.

Contents

The issues fashion on screen could cover next

Redefining elegance01
The cost of fast fashion02
Representation and diversity03
Appropriation vs. appreciation04
Fashion and mental health05
Fair labour and fair trade06
Fashion as activism07

Issue 01

Redefining Elegance

Fashion on screen could put sustainable fashion centre stage, featuring established and emerging brands known for recycled materials, alternatives to leather and fur, non-toxic processes and a commitment to social justice.

Characters could work alongside campaigns from organisations such as Fashion Revolution and Remake, which push for transparency and fairness across the industry, or be dressed using sustainable style guides at high-profile events, such as BLACK PEARL’s own Sustainable Style Guide. Stories like these could help audiences understand how to reduce fashion’s environmental and social footprint.

Credit: Fashion Revolution

Issue 02

Fast Fashion and Its Consequences

Fast fashion, built on rapid production and disposable clothing, carries a heavy environmental and human cost. Its brands are frequently criticised for driving waste and poor working conditions.

We Remember

24 April 2013

Rana Plaza, Bangladesh

The collapse of the Rana Plaza garment factory complex near Dhaka killed 1,134 people, most of them garment workers, and exposed the dangerous conditions behind much of the world’s clothing. In its aftermath, Fashion Revolution was founded, asking a now-famous question: #WhoMadeMyClothes?

Film could contrast fashion’s glamorous surface with these realities, sparking conversations about more responsible consumption. Fast fashion is a major driver of the estimated 92 million tonnes of textile waste generated globally every year.

Issue 03

Representation and Diversity

Fashion has long excluded Indigenous and BIPOC communities, but a new generation of changemakers is rewriting the story. Fashion on screen could centre characters from diverse backgrounds, and celebrate the people already transforming the industry.

STYLIST AND ENTREPRENEUR

Zerina Akers

Celebrated stylist and founder of Black Owned Everything, a platform championing Black-owned brands

MODEL

Adut Akech

South Sudanese-Australian model and one of fashion’s most in-demand faces

MODEL AND ACTIVIST

Quannah Chasinghorse

Hän Gwich’in and Oglala Lakota model and land protector, bringing Indigenous voices to the runway

DESIGNER

Priya Ahluwalia

London designer known for collections made from deadstock and vintage fabrics, rooted in her Indian and Nigerian heritage

Ahluwalia
Credit: Ahluwalia

Representation in high fashion remains far from equal, on the runway and behind the scenes. Real-life initiatives that support underrepresented creatives, including disabled people, could give these stories depth, and a reminder that inclusion means accessibility too.

Issue 04

Cultural Appropriation vs. Appreciation

Cultural appropriation remains one of fashion’s most contested issues, as elements of marginalised cultures are taken without credit or respect. Fashion on screen could explore the ethics of using cultural motifs, confront issues such as blackface and the misuse of Indigenous and sacred symbols, and model what genuine respect looks like.

Credit: Umer Farooq

Characters wrestling with how, and whether, to draw on other cultures in their work would bring nuance to a debate that matters deeply to so many communities.

Issue 05

Fashion and Mental Health

Fashion’s focus on appearance and unrealistic beauty standards can take a real toll on mental health, from creatives to models. Research has long linked exposure to idealised fashion imagery with body dissatisfaction, and the pressure to conform weighs heavily on many who work in the industry.

Film could explore how characters cope with body image and the pressure to fit in, and open honest conversations about mental health, wellbeing and self-acceptance.

Support Is Available

If you’re struggling with body image or your relationship with food, you’re not alone, and you don’t have to face it by yourself. Talking to someone you trust is a good first step, and specialist support is free and confidential.

UNITED STATES

National Alliance for Eating Disorders

(866) 662-1235

Licensed therapists, Monday–Friday, 9am–7pm ET. allianceforeatingdisorders.com

UNITED KINGDOM

Beat

0808 801 0677 (adults) · 0808 801 0711 (under 18)

Free from all phones, 365 days a year. beateatingdisorders.org.uk

If you’re in crisis or worried about your immediate safety, call or text 988 in the US, or call Samaritans on 116 123 in the UK. Elsewhere, findahelpline.com lists free support services in your country.

Issue 06

Fair Labour and Fair Trade

Fashion’s labour practices are often criticised for a lack of fairness and transparency. Stories about characters who work with brands committed to better conditions could draw a sharp contrast with the exploitation common in fast fashion.

Credit: Getty

Such stories could raise awareness of why fair treatment matters, and of tools such as Fair Trade certification, which works to ensure fair pay and safe conditions, and campaigns like Remake’s #PayUp, which have pushed brands to pay garment workers what they are owed.

Issue 07

Fashion as Activism

Fashion can be a powerful tool for change. Characters could use their platforms to speak up on climate change, biodiversity and gender equality, as more and more of the industry already does, from environmental campaigns to advocacy for social justice and animal welfare. Fashion on screen can show how style and substance belong together.

In Closing

That’s All

The return of The Devil Wears Prada shows the enduring power of fashion on screen to shape how a generation sees style. From sustainability and representation to fair labour and cultural respect, the stories still waiting to be told could help build a more informed and inclusive conversation about fashion’s future, and offer audiences both entertainment and insight.

Explore the Sustainable Style Guide

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